Grow into the leader you actually are.

Lead & Sell helps professionals and teams become stronger leaders, communicators, and salespeople through practical, real-world development — webinars, coaching, training, books, and resources you can actually use.

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practical. conversational. real.

what we work on

Portrait of Devan Tesner, founder of Lead & Sell

Devan Tesner, MSA

Lead & Sell is a leadership and sales development business created by Devan Tesner, MSA — built on the belief that professional development should feel useful, relatable, and applicable to what people actually experience at work.

Devan brings roughly 20 years of combined experience in sales and leadership, along with a Master of Science in Administration focused on leadership. She's been an individual contributor and a leader — responsible for her own performance, making the transition into leadership, developing others, and navigating difficult conversations.

Her approach is conversational and practical rather than academic or full of corporate jargon. And as a natural introvert, she believes you don't have to fit one personality type to succeed — growth should help you become more effective while staying genuine to who you are.

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  • One-on-One Coaching

    Personalized coaching for leadership, communication, sales, confidence, and professional growth.

  • Virtual Team Training

    Live, practical training for organizations and teams — leadership, feedback, accountability, and more.

  • Custom Workshops

    Training built around your organization's specific goals, challenges, audience, and priorities.

  • Speaking & Presentations

    Engaging, practical presentations for companies, professional organizations, and conferences.

  • Live Webinars & Courses

    Accessible professional development — complimentary introductory sessions and in-depth paid courses.

  • Books

    Leadership and sales books with practical, real-world guidance you can apply to your career.

  • Workbooks & Guides

    Companion guides, exercises, reflection tools, and other downloadable development resources.

  • Organizational Training

    Customized development for businesses that want to grow a larger group or tackle a specific challenge.

  • Communication & Feedback

    Core topics woven through everything — difficult conversations, coaching, and working with others.

See Services & Pricing

Live  /  Online

Lead & Sell webinars are live, practical sessions on leadership, sales, communication, feedback, and professional growth. Some are complimentary introductions; others are in-depth paid sessions and multi-session courses. Every one is built around tools you can apply immediately.

Free & paid

complimentary intros and in-depth courses

See upcoming events

  1. Devan created Lead & Sell to make professional development feel useful, relatable, and applicable to real work. Through webinars, courses, one-on-one coaching, team training, custom workshops, speaking, books, and downloadable resources, she helps individuals and organizations grow as leaders, communicators, and sales professionals.

  2. Moving from individual contributor into leadership shaped how Devan teaches today. She's been responsible for her own performance, made the transition into leading others, developed team members, and navigated the difficult conversations that come with the territory — experience that keeps her training grounded in reality, not theory.

  3. Devan earned her MSA with a focus on leadership, pairing formal study with roughly two decades of hands-on experience. The combination lets her translate research and frameworks into practical, conversational tools people actually use.

  4. Devan spent years carrying a number and being responsible for her own results. That time in the field is why her sales and communication development focuses on what works in real conversations — not scripts that fall apart under pressure.

  5. Lead & Sell is continuing to grow, with plans to expand its courses, downloadable resources, organizational training, and professional development offerings over time. New webinars, books, and tools are added regularly.

You don't have to fit one personality type to be successful. Growth should make you more effective — and still genuinely you.

devan tesner, founder

Every engagement starts with a free discovery call. Final pricing depends on session length, level of customization, group size, and any travel involved — you'll always know the cost before we begin.

Discovery Call

A no-pressure conversation about your goals, challenges, and whether Lead & Sell is the right fit.

One-on-One Coaching

Personalized coaching for leadership, communication, sales, confidence, and professional growth.

Virtual Team Training

Live, practical training for organizations and teams — leadership, feedback, accountability, and more.

Custom Workshops

Training designed around your organization's specific goals, challenges, audience, and priorities.

Speaking & Presentations

Engaging, practical talks for companies, professional organizations, and conferences.

Webinars & Courses

Complimentary introductory sessions plus in-depth paid webinars and multi-session courses.

Books & Resources

Books, workbooks, companion guides, exercises, and downloadable development tools.

Book a free discovery call

Thirty minutes, no pressure. We'll talk about what you're working toward and find the right fit.

Get in touch

Lead & Sell webinars and courses make professional development accessible — practical topics, a conversational style, and tools you can apply immediately. New sessions are added regularly.

Live Webinars

Real-time sessions on leadership, sales, communication, feedback, and professional growth. Some are complimentary introductions; others are in-depth paid sessions.

Register through Eventbrite

Multi-Session Courses

Deeper development over several sessions, built for people who want structured growth with practical tools they can apply between sessions.

Free and paid options

Recordings & On-Demand

Missed a live session? Past webinar recordings and on-demand replays will be available here as the library grows.

Coming soon

Browse upcoming events

Registration is handled through Eventbrite — quick and easy.

Beyond live sessions, Lead & Sell offers books, workbooks, companion guides, and downloadable resources — each individually priced and available through the Lead & Sell Payhip store.

Books

Leadership and sales books written in the same practical, conversational style as Devan's training — real-world guidance you can apply to your career.

Workbooks & Companion Guides

Guided exercises and reflection tools that pair with the books and courses, so the ideas turn into habits.

Downloads & Tools

Templates, worksheets, and other downloadable resources for leaders, sales professionals, and teams.

Visit the Payhip store

New books and resources are added as they're published.

Articles on leadership, sales, communication, and professional growth — written in the same practical, jargon-free style as everything else at Lead & Sell.

You don't have to be the loudest person in the room to lead

Introverts bring real strengths to leadership — listening, preparation, and thoughtfulness. Here's how to lead as yourself.

Coming soon

The follow-up conversation most people avoid (and shouldn't)

Practical ways to keep a sales conversation moving without feeling pushy or scripted.

Coming soon

Feedback that actually lands

A simple framework for difficult conversations that helps people hear you — and act on it.

Coming soon

One useful idea, once a month.

Practical leadership and sales insights, plus first dibs on new webinars and resources. No spam, unsubscribe anytime.

Devan's training gave our team tools we actually use — practical, conversational, and real.

Team Training Client

topics we cover

Lead & Sell is a leadership and sales development business created by Devan Tesner, MSA. It offers webinars, courses, one-on-one coaching, team training, custom workshops, speaking, books, and professional development resources for individuals and organizations.

Lead & Sell is for professionals who want to grow as leaders, communicators, and sales professionals — from individual contributors and new managers to experienced leaders and organizations investing in their teams.

Yes. Lead & Sell provides virtual training sessions for organizations and teams. These sessions are live, practical, and designed around real-world workplace challenges like leadership, communication, feedback, accountability, and professional growth.

Yes. Custom workshops can be designed around your organization's specific goals, challenges, audience, and priorities. If you're looking for something more tailored than a standard session, a custom workshop may be the best fit.

Both. Lead & Sell works with individuals through one-on-one coaching and with organizations through team training, workshops, and speaking engagements.

Upcoming webinars and events are listed on this site and through Lead & Sell's Eventbrite page. Some sessions are complimentary, while others are paid and more in-depth.

Books, workbooks, companion guides, and downloadable resources are available through the Lead & Sell Payhip store, linked in the resources section of this site.

Use the contact form on this site, email hello@leadandsell.com, or call (828) 283-0662. Every engagement starts with a free 30-minute discovery call to talk through your goals.

Whether it's coaching, team training, a custom workshop, or a speaking engagement, the best place to start is a free 30-minute discovery call — a no-pressure conversation about your goals.

based in clyde, north carolina